The East Coast Asian American Student Union (ECAASU) is a 501(c)(3) nonprofit whose mission is to inspire, educate, and empower those interested in Asian American and Pacific Islander (AAPI) issues. During my time there, I
- Organized a workshop on mixed identity for 40+ students
- Planned and executed a month long social media campaign
- Used Adobe Photoshop CC to create images for the social media campaign
Because of a surge in mixed-Asian American youth in the southeastern US, a growing need for resources on mixed identity has emerged. At the ECAASU 2017 National Conference I ran a workshop on mixed Asian American Identity with Maria Jia Ling Pitt. Due to increased interest in mixed identity, our workshop focused on providing a clear and concise definition of mixed identity. Yet, since our workshop sought to increase awareness and understanding of mixed identity, most of the energy we invested was in creating space for discussion. Maria and I designed a program to propel students into a self-guided understanding of identity through discourse and reflection.
From 2016-2017, I was the Design Intern for ECAASU. I promoted ECAASU through social media campaigns, advertisement graphics, and developing an official media kit.
The ECAASU intern group was responsible for deploying a month long program to celebrate the Asian Pacific American Heritage Month (APAHM). My team developed a social media campaign to highlight significant events in AAPI history. Our campaign engaged our home communities to gather responses to important moments in our Asian American timeline. As a result of leveraging community input to elevate historical events, the ECAASU intern cohort successfully raised awareness through our political imagery. Here are some of our images: